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Support the Snug Project 
Give a Child Comfort and Belonging

The Snug Project is delivered by Care Leavers Collective CIC. Our First Night in Care pilot will reach 500 children across Wales with a Snug pack, alongside training for the carers and professionals supporting them.

CARE LEAVERS CYMRU Community Interset Co

“Your support helps children entering care feel comfort, connection and belonging.”

💛About the Snug Project

A child arriving somewhere unfamiliar may have very little that feels like theirs. Snug offers one small, steady thing to hold close while the adults around them begin to build safety and trust.

The Snug Project brings together a teddy that belongs to the child, a gentle story, first night essentials and training for carers and professionals. It is about the welcome a child receives, the choices they are offered and the way they are understood when the door closes.

Thanks to The National Lottery Community Fund, our First Night in Care pilot will reach 500 children across Wales. Donations help us develop and extend this work so more children can feel seen, comforted and valued.

Every child deserves to hear: you matter here.

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Make a difference

Your donation will help us provide comfort, connection and a sense of belonging to children entering care. Every contribution supports the development of Snug resources and helps us reach more children during some of the most uncertain moments of their lives.

Frequency

One time

Monthly

Yearly

Amount

Provides a Snug Teddy & Snugs First Night Storybook to a Child in Care

£25

Other

Thank you for supporting the Snug Project. Every donation helps us bring comfort, reassurance and something that belongs entirely to a child entering care. Together, we can help make the first night feel a little softer.

Snug Guardian Band

The yellow Snug Guardian band is worn by adults who want to stand alongside the Snug Project and show that children entering care matter.

It is more than a wristband. It is a visible commitment to notice the child, look beyond behaviour and help create the safety, connection and belonging every child deserves.

The words “You Matter” carry the message at the heart of Snug. By wearing the band, you become part of a growing community committed to ensuring children entering care feel seen, valued and less alone.

Available in return for a minimum donation. Every contribution supports the continued work of the Snug Project.

Snug’s First Night 🌙

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Snug’s First Night tells the story of a little teddy on his very first night with a child in care. Told from Snug’s perspective, the story gently follows his journey as he experiences the emotions of his new friend: uncertainty, fear, and curiosity about this unfamiliar world.From bedtime routines to the quiet moments when a child might feel scared or alone, Snug is there, a comforting presence, a listening ear, and a steady companion.

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The story helps children see that it’s okay to have big feelings, and that even small things like a teddy or a familiar routine, can bring reassurance. At the front of the book, you’ll find a special message for children, reminding them that they are brave, loved, and not alone. There’s also a journal section at the back, inviting children to express their feelings, draw, or write about their own experiences, helping them process emotions and celebrate small victories.

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Snug’s First Night isn’t just a story, it’s a toolkit for comfort, understanding, and connection during a challenging time. Every copy purchased also supports the Snug Project, spreading reassurance and warmth even further.

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Attachment & Relationships 💛

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At its core, the Snug Project is about building secure relationships, even when life feels uncertain.

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Children in care have often experienced fractured attachments. Snug offers a consistent, non-judgmental companion that can help:

  • Soothe separation anxiety

  • Reinforce emotional security

  • Encourage relational trust

  • Support co-regulation with carers and professionals

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Snug acts as a transitional object, easing the stress of change and offering children a way to externalise emotions safely. When introduced intentionally by carers, Snug can become part of the therapeutic relationship-building process.

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Professionals and foster carers will find Snug helpful in:

  • Creating shared moments of connection

  • Supporting bedtime and calming routines

  • Acting as a safe prompt for difficult conversations

Business Information

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© 2026 Care Leavers Cymru, Care Leavers Collective Community Interest Company & Snug & Co. All rights reserved. Use of this website is subject to our Terms & Conditions. 

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